Engaging with stakeholders from the very beginning of a project is the best way to ensure that research results are acted upon, funding bodies understand the impact of your work and your work is connected to what is happening in the world outside the lab.
To most effectively communicate with stakeholders, we must first understand who they are, what their interests are and how we might reach them. Different audiences process information in different ways, understand the world differently and, therefore, need communications tailored to them. Relationship network mapping provides a simple, yet powerful, way to visually map your stakeholders and identify the key leverage points for communication.
This workshop will introduce these techniques with real-world case study examples. Through a series of exercises, we will use simple and practical tools that put these ideas into practice in your own projects. Light refreshments will be provided.
Who Should Attend?
Science researchers and practitioners that seek to strategically activate stakeholder channels to support and expand their research. Individuals with an interest in exploring and communicating the social and economic impact of their research either at the initial grant writing stage, or during the span of the project.
Date & Time
Friday October 17, 2014
BC Hydro Theatre
Centre for Interactive Research on Sustainability (map)
2260 West Mall
Registration for this event is now closed. If you are interested and would like to be notified when this event will be offered in the future, please contact us.
About Steve Williams, President, Constructive Public Engagement
To do good work, you need to engage with your customers, your employees, your supporters and even your detractors. The more clearly you can articulate your goals and demonstrate your success the easier it is for you to attract the capital – social, human and financial – you need to accelerate your innovations. Helping you tell your story simply, credibly, and transparently is what Steve does with Constructive Public Engagement. Steve specializes in Corporate Social Responsibility design, evaluation, impact measurement, and data visualization for sustainability. He is a technology strategist designing and facilitating participant-driven public engagement events.
He was SAP Director of Corporate Social Responsibility, managing global technology donation and skilled volunteer programs. He has over 20 years experience in the software industry combined with years of deep engagement in the social sector including expertise in transparency, accountability, and strategic communication. Steve holds a BA in Political Science from the University of Western Ontario, an MBA in Management of Technology from Simon Fraser University, a Certificate in Community Economic Development from SFU, a Graduate Diploma in Social Innovation at the University of Waterloo and is just starting his PhD in Resource Management and Environmental Studies at UBC working with John Robinson as thesis supervisor.
Presentation Slides Map Your Network_21Oct14