Logic Models: A Tool for Strategically Framing Your Research Project Performance Story



As the performance measurement landscape shifts for genome projects and genome centers, investigators have the opportunity to design and apply agile and effective evaluation frameworks for their projects to meet the requirements of funders, as well as and to mobilize their findings widely.  In particular, this includes demonstrating the public benefit and impact of your work (often described in grant applications as “benefits to Canada”), and framing that impact as a simple story for a lay audience.

Wine Library 3Join us for an afternoon at the Wine Research Centre, hosted by The UBC Wine Research Centre, during which we will discuss logic models as a tool for framing your research, as well as insights into trends in performance management and evaluation.

Logic models, accompanied by impact stories, are increasingly recognized across industry, government and funding agencies as indispensable tools to illustrate and communicate the intended outcomes of research projects, as well as the rationale for the work. We have also discovered that logic models can be useful management tools to ensure that inputs and activities align with desired outcomes, and as an internal management tool to ensure objective and goal alignment with project team members. Read about the Logic Model module we offered for our research project partner Program Managers this summer, here.

Tuesday, November 4th 2:30pm – 5:00pm
2205 East Mall
Boardroom, UBC Wine Research Centre

The Format:

Introductory remarks by distinguished Science & Technology expert and Genome BC evaluator, Dennis Rank. Narrative Strategist, Denise Withers, will provide an overview of logic models and how to incorporate them into your research design and evaluation. This session will be followed by an opportunity to mingle and enjoy wine, courtesy of Dr. Hennie van Vuuren at the Wine Research Centre, and hors d’oeuvres, provided by genomics.entrepreneurship@ubc.

The invitation is extended to Principal Investigators and Project Managers in the field of genomics. We are also extending an invitation to a genome centre representative, who will situate this offering within the context of future genomics funding.


 2:30 pm – 2:45 pm Opening Remarks by Dennis Rank
 2:45 pm – 4:20 pm An Introduction to Logic Models by Denise Withers
 4:20 pm – 4:30 pm Situating the Event within the Context of Future Genomics Funding
 4:30 pm – 5:00 pm Mingle in the Wine Library; Wines Courtesy of Hennie Van Vuuren


Please RSVP here. Please note that this is a closed event (invitation only).

Dennis Rank 3About Dennis Rank

Dennis Rank is Senior Partner of Dennis Rank and Associates, providing specialized consultancy services in the S&T area. Dennis has 30+ years of experience and has managed well over 100 S&T projects. These include evaluation-related projects, policy review and development, strategic technology identification, and estimation of economic impacts and net benefits. Clients have been drawn from the Canadian federal and provincial governments, federal university granting councils, international programs, and the private sector.

He has developed numerous logic charts and performance measurement systems, including for Genome British Columbia, the Alberta Gambling Research Institute, the Michael Smith Foundation for Health Research, the Wavefront Centre of Excellence for Commercialization and Research, Genome Canada, the Canada Foundation for Innovation, the Networks of Centres of Excellence, Forest Renewal BC’s Research Programs, CANMET’s Renewable Energy Technologies Program, various NSERC programs, the Agricultural Management Institute, the National Research Council, and the Swedish National Board for Industrial and Technical Development (NUTEK).

He has also conducted numerous studies of genomics S&T initiatives, including evaluations, economic impact reviews, and due diligence reviews for Genome Canada; evaluations, strategic planning, advice regarding socio-economic impact planning and assessment, and performance measurement for Genome BC; performance and strategic review for the Ontario Genomics Institute; development of white papers for a Canadian health genomics research strategy and (separately) for a forest/forestry genomics research strategy.

DeniseAbout Denise Withers

Denise Withers is a change consultant who designs stories and strategies that mobilize people and ideas to advance research, innovation and performance.  She draws on thirty years experience working across sectors as an award-winning journalist, educator and facilitator to inform decision-making and inspire action. Past national media projects include one of the first documentaries on agbiotech in Saskatoon, multiple TV series on space with NASA, ESA and CSA, a science news series on Environment Canada and a national science feature on Arctic ecosystem research by DFO.  She recently spent three years at the Sauder School of Business, designing their evaluation strategy for accreditation and co-founding Canada’s first strategic design studio.  In addition to her practical experience, she holds an MSc in Interactive Arts & Technology and a Certificate in Adult and Continuing Education. An engaging speaker and writer, Denise contributes regularly to Stanford Social Innovation Review (online edition), is a Member of the Vancouver Board of Trade and provides narrative leadership for several not-for-profits. Website


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